April 2012
10 posts
8 tags
Basset Hounds and Financial Projections
What will your revenue be next month? How about next year? How will growth affect your electricity expenses? How about your insurance?[[MORE]]
If you don’t know where to begin answering these questions, you’re not alone. For many business owners, the only thing scarier than not knowing the future is trying to predict it.
Aspiring entrepreneurs and seasoned...
7 tags
Lower Your Monthly Energy Bills
Businesses often say, “I would like to open or expand my business here, but it is so expensive. Operating costs are too high. Monthly expenses pile up. Bills need to be paid. How can New York City help me offset some of these costs?”
New York City can help. [[MORE]]One of the most successful and popular incentives is the Energy Cost Savings Program (ECSP). Its...
7 tags
Why Cheap Routers/Firewalls Just Don’t Do The Trick
By Modi Haninovich, Infoaxis Technology Solutions
It is a misconception among many businesses that using a cheap, basic router/firewall is sufficient for day-to-day operations. But it is important to realize that there is more to it than just price – especially since more often than not, going cheap will only get you what you pay for (or maybe...
8 tags
Training: It’s About Profits
In the past 5 years, I’ve read about 400 training proposals from businesses. They’ve spanned from the spectacularly creative to the truly terrible. What few businesses realize is that training can have a measurable, meaningful impact on the BOTTOM LINE. [[MORE]]
Too often, I’m surprised by business owners who want to do training “to give back to their employees” or...
10 tags
Learning From the Big Leagues
Spring is here, which means my favorite Queens business is back: Citi Field re-opened its gates April 5th for another season of Mets baseball - and with this opening come 2 great lessons for small businesses![[MORE]]
A brief lesson on the Mets for those who don’t live and die by sports like myself: In 2006, the Mets were the best team in baseball, but fell just...
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Selling To Government: 3 Easy Steps to Start
After making the decision to sell to government, you’ll be confronted with a dizzying number of vendor registration websites that will require you to submit a broad range of information. This can feel like a cumbersome process. Here are 3 simple steps to make it easier.[[MORE]]
1. Register your firm on the appropriate bidder’s lists. Here are a...
8 tags
Why Should You Incorporate Your Business?
by Arina Shulga, founder of Shulga Law Firm, P.C.
Many entrepreneurs ask me whether they should incorporate their businesses. Most often [[MORE]](but not always), I answer “yes.” My reasons are below.
1. Credibility. You should not rush into incorporating your business the moment you get a good business idea. First, you need to research it: conduct...
Forbes.com: Sweet Smell of Success Comes with Help... →
6 tags
Use Your Competitors to Your Advantage
By Zachary A. Rose, CEO of Green Education Services
When you first start out, it can be intimidating to be up against companies that [[MORE]]have been at your same business for so much longer…especially when they are substantially larger. But this can also be a HUGE advantage for you.
Here are 3 tips on how to use your small business status to your...
8 tags
The Art and Power of an Elevator Speech
Many business owners hurt themselves by not being able to CONCISELY VERBALIZE exactly what it is that they do. This is the art of an “elevator speech” – a powerful marketing tool.[[MORE]]
An “elevator speech” is a relatively short prepared synopsis of what your business can provide to the listener (a potential customer, partner, or investor). The key words...
