
A Few Lessons from Hurricane Sandy
Hurricane Sandy was one of the most damaging hurricanes recorded in U.S. history. The hurricane caught many by surprise and unfortunately many were not prepared to handle the challenges that came with it. Businesses throughout the northeast had to deal with power outages, lost revenue, layoffs, and more.
Although it is impossible to escape all challenges that can come with a natural disaster, many risks can be mitigated if a plan is put in place. A well thought out risk management plan may make the difference between a business that closes and a business that stays open after an emergency.
Below are some lessons learned from hurricane sandy that will better prepare you for potential emergencies in the future:
Get an Edge on Business Planning
NYC Business Solutions is hosting a series of three free workshops (with the first two over the internet via webinar!) to help you:

Successful Business Management: Leverage the Key Tenets of Project Management
As a Project Management Professional (PMP)® and business consultant, I appreciate the benefit of applying tested project management principles to (you guessed it) effectively manage projects. Did you also know that these same principles may be leveraged to manage your small business activities? The principles of project management can give you new ways to think about old problems.
There are nine project management principles (commonly called “knowledge areas”) defined by the Project Management Institute. I’ve outlined these nine knowledge areas below focusing on their relevance to methodically managing your businesses many facets:

Do You Want to Take Your Small Business to the Next Level?
I’ve recently been working with a business in Northern Manhattan that has been operating for over two decades, has recurring customers, and a great reputation in the community. Nevertheless, the business isn’t growing.
Like many successful businesses, this one got “stuck.” The owner is having trouble moving the business beyond its current stage.
If you find yourself in this position, what do you do? How do you expand your business?

Do Better in Today’s Economy: 3 Steps
Ok, we all know that we are in a difficult economic climate right now but is that the only reason that your business is not doing so well? Let’s be honest, there are still a handful of businesses out there that are still doing very well.
I know you’re going to say, “Paul, it’s my product or service. It does not do well in a down market.” Ok, I get that
One Entrepreneur’s Journey: Perseverance and Gratitude
by Amy DeGiulio, Founder and CEO of Sugar Flower Cake Shop
I’m in my 6thyear of business. Let me repeat, my 6thyear of business! Sometimes it is really hard to believe.

Finding Your Target Market
Business guru, Peter F. Drucker, often called the father of modern management, once said: “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.”
Use Your Competitors to Your Advantage
By Zachary A. Rose, CEO of Green Education Services
When you first start out, it can be intimidating to be up against companies that

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