
The Art and Power of an Elevator Speech
Many business owners hurt themselves by not being able to CONCISELY VERBALIZE exactly what it is that they do. This is the art of an “elevator speech” – a powerful marketing tool.
NYC Business Solutions’ customer Precious Williams delivers a great example of a winning elevator speech to venture capitalists on MSNBC.
Though Precious only has 60 seconds to sell her idea, for a business called Curvy Girlz, she manages to get a lot of information into that time frame talking about who she is, what she does, and what makes her business special. She also fits in info regarding the amount of money she needs and its proposed uses.
NYC Business Solutions staff originally helped Precious revise her business plan and develop her financial projections. With this new business plan in hand Precious entered and won the Harlem Business Alliance Business Plan Competition and received a grant of $5,000. For info on how NYC Business Solutions can help you launch your business, check out our website or leave us a question below.
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